I wrote a review of a new book out from Jellyfish Highway Press:
The Farmacist, by Ashley Farmer. Jellyfish Highway Press, November 2015. 80 pages.
Ashley Farmer’s The Farmacist suggests by its title an affiliation with digital contagion—perhaps as an offering, a written prescription for our complicated diagnosis. Yet there is nothing prescriptive about its approach. Rather than tease a dichotomy between good and bad contagions, Farmer forces her readers to rethink both the charming idealism of a tech-utopia, as well as the privileges afforded “authenticity,” or the real. After all, does the computerized drip-irrigation of a farm render it unreal? And how much of Farm Town—an interactive digital pastoral available via Facebook—actually remains constrained within that fabricated digital?